Services
Case Studies
Insights
About GMV
Contact us

Dola AI Influencer Marketing Case Study

Dola AI

Influencer Marketing & Multi-Market Awareness
All-In-One AI Assistant for Writing, Thinking and Creating
Influencer Marketing
Social Media Management

Campaign Results

1B+
Total Video Impressions
3K+
Creator Partnerships
200
Marketing Accounts
GrowMaxValue combined creator partnerships, content localization, and a network of marketing accounts to introduce Dola AI to audiences in Mexico, Thailand, and the UK. The campaign connected the AI assistant with local interests and everyday needs to build awareness and encourage downloads.
Whether you need to draft a report, generate stunning visuals, plan a weekend trip, or just have a friendly chat, Dola AI is here to help — anytime, anywhere.
Markets:
Mexico, Thailand & United Kingdom

Background

Dola AI needed to build brand awareness quickly across three culturally different markets. Competition for attention and concerns about data privacy made it important to give audiences clear, relevant reasons to consider the app. The challenge was to make Dola AI part of local social media conversations while showing how it could fit into everyday life.

Our Influencer Marketing Strategy

Our Strategy

Creator Selection

We selected creators across technology, education, and lifestyle to reach audiences with different interests. Each brought a relevant perspective, helping introduce Dola AI beyond specialist AI communities and connect it with potential users.

Content Localization

We shaped creator content around local culture and everyday situations in each market. By connecting Dola AI with needs audiences could recognize, we made the product’s role easier to understand and gave creators relevant topics to discuss with their followers.

Multi-Account Distribution

Alongside creator partnerships, we established 200 marketing accounts to support ongoing content distribution and encourage app downloads. This gave Dola AI additional channels for reaching potential users across its target markets.

Let's Talk About Your Next Market

Ready to Scale
Your Global Presence?

Planning an influencer marketing strategy for new markets? Tell us where you want to grow and who you want to reach. Let's discuss the creators and local content that can introduce your product to the right audiences.
Talk to us

All-In-One AI Assistant for Writing, Thinking and Creating

Platforms

Video Exposure

50 million

KOL/KOC

1500+

Areas

Mexico, Thailand, United Kingdom

All-In-One AI Assistant for Writing, Thinking and Creating

Whether you need to draft a report, generate stunning visuals, plan a weekend trip, or just have a friendly chat, Cici is here to help — anytime, anywhere.

Facing significant cultural differences, fierce market competition and concerns over data privacy and other pain points, Cici needs to enhance its brand awareness in overseas markets in the short term and increase discussion and recognition on social media.

Precision influencer strategy: Precisely screen influencers from different fields such as technology, education, and lifestyle, and leverage their influence to reach a diverse audience.

Scenario-based marketing: By integrating local culture with users’ usage scenarios, create promotional content that meets their needs and evokes resonance.

The cumulative number of cooperative influencers has exceeded 1,500, and the total exposure of 1,500 videos has exceeded 50 million.

Simultaneously establish a matrix account marketing system, tailor 200 marketing accounts, and promote download conversion.